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Strengthen Relationships and Amplify Brand Presence through Storytelling
I’ve had the opportunity of working with some pretty powerful women over the years and this month, I am sharing how they grew their businesses through storytelling. I learned so much as I sat down with some of my favorite female business owners and I wanted to share some of the main takeaways.
Utilize Testimonials to tell an effective story
Testimonials are fantastic marketing tools. They offer another person’s perspective about the good work that you do and provide evidence to prospective customers that you are indeed, legit. But how can you utilize those testimonials to tell an effective story...
Capturing Testimonials Regularly
Using the questions I’ve outlined will give you the proper prompts to soliciting amazing testimonials.
How to use testimonials to grow your business
Consumers naturally trust each other. Before making a big purchase we jump online to check their reviews and complaints about the provider. For businesses, testimonials are an essential tool to help you connect with your target audience. This blog will teach you how to capture excellent testimonials from your clients.
Communicating True Value: Business growth through targeted brand messaging
Strategic planning is key to increasing market share and sales for the next year. But after you’ve established your plan, how do you actually do it? It all comes down to your messaging and storytelling. You can accomplish your goals in 2021; you just need to have a clear narrative so that your audience understands how to engage with you and, most importantly, how to buy from you.
6 Tips for Building Authentic Connections
Communicating is easy, but true connection is hard. Our world is noisy and there are so many distractions demanding our attention. How do we give our business the best chance to be heard? You need to say the right thing to the right people at the right time. That’s...
What To Say On Camera To Convert Your Audience
Time is money and video production has a high per minute cost. The best way to save your marketing budget is to come to the studio prepared to deliver your content. This will decrease the amount of times you screw up (everybody does it), which in turn decreases the...
Finding Your Voice In A Crowded Digital World
Every good brand should have a distinct voice. Your story, what you value, and the way you deliver your message is what sets your company apart from your competition. Finding your voice means speaking your truth and letting people know what matters to you. When you...
3 Tips for Making Videos that Convert
How many videos have you seen while browsing social media today? Chances are you’ve scrolled past quite a few. Video is no longer the future of social media marketing, it is the NOW. More video content is being watched than ever before, with 85% of all US...
Getting Past ‘Stuck’: A guide for moving through fear and decision paralysis
Everything is scary when risk is involved. Worrying about financial risks can keep you up at night and the realization of how much time is needed to hit a goal and be paralyzing. If you know the world needs your idea, you've got to lean into the fear. That scary...
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