by Beth Menduni | Mar 16, 2021 | Brand Message, Brand Storytelling, Entrepreneurship, Storytelling, Uncategorized
’ve had the opportunity of working with some pretty powerful women over the years and this month, I am sharing how they grew their businesses through storytelling. I learned so much as I sat down with some of my favorite female business owners and I wanted to share...
by Beth Menduni | Feb 23, 2021 | Brand Message, Brand Storytelling, Storytelling
Every time my company finishes a project, we send out a follow up questionnaire. We want to know how we did and where we can improve, but the questionnaire also provides us with client testimonials that can be incorporated into our marketing. While most follow up...
by Beth Menduni | Feb 9, 2021 | Brand Message, Brand Storytelling, Storytelling
Consumers naturally trust each other. Before making a big purchase we jump online to check for reviews and complaints about the provider. For businesses, testimonials are an effective tool to help you connect with your target audience. Potential consumers want...
by Beth Menduni | Sep 23, 2020 | Brand Message, Storytelling
Communicating is easy, but true connection is hard. Our world is noisy and there are so many distractions demanding our attention. How do we give our business the best chance to be heard? You need to say the right thing to the right people at the right time. That’s...
by Beth Menduni | Apr 20, 2020 | Brand Message, Brand Storytelling, Storytelling
Every good brand should have a distinct voice. Your story, what you value, and the way you deliver your message is what sets your company apart from your competition. Finding your voice means speaking your truth and letting people know what matters to you. When you...
by Beth Menduni | Feb 28, 2020 | Brand Storytelling, Make Videos, Storytelling, Video Production
How many videos have you seen while browsing social media today? Chances are you’ve scrolled past quite a few. Video is no longer the future of social media marketing, it is the NOW. More video content is being watched than ever before, with 85% of all US internet...
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